Bourjois

Middle East Facebook Page

BOURJOIS FACEBOOK PAGE

Overview

Since HD team took over Bourjois Facebook presence, the long term objective was clearly established - turn the existing Facebook presence into a lively community.

Challenge

The biggest challenge for our community management strategy was to maintain high levels of engagement within Facebook platform whilst keeping the proper brand “beauty with a French accent” tone of voice.

Solution

Solid posting strategy and responsive content; strong community management strategy, working closely with PR team,  launched of several applications through the period of page management and strategic media support.

 

 

 


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